Data Protection

Introduction

Tru Safari GmbH (“we”) is responsible for processing your personal data in connection with our services. Data protection and information security are the basis for trusting customer relationships for us.

This Privacy Policy informs you how we collect, process, store, and protect your personal data. It applies to all users of our website, our customers, prospects, and all individuals who are in contact with us.

This Privacy Policy complies with Swiss data protection law and, where and insofar as applicable, with the General Data Protection Regulation (GDPR) of the European Union.

In this Privacy Policy you will learn:

• which data we collect
• what we use this data for
• on what legal basis we process the data
• to whom we pass on your data
• where we may transfer your data
• how long we store the data
• which rights you have
• how you can contact us

Who is affected by this Privacy Policy?

This Privacy Policy concerns you if you:

• use our website;
• are a customer of ours or make a travel inquiry;
• are a fellow traveler of one of our customers;
• are interested in our services and provide us with your data (e.g. at trade fairs, events, or via our digital channels).

If you transmit personal data of third parties to us, please ensure that these individuals are informed and have read this Privacy Policy.

What data do we collect?

We collect personal data, meaning information that can identify you directly or indirectly. This includes in particular:

• Contact information: name, address, telephone number, email address
• Personal details: gender, date of birth, nationality, passport data
• Travel information: travel dates, destination, travel itinerary, preferences, information about fellow travelers
• Health data (only if required for the trip, e.g. for special needs)
• Payment data: bank details if required
• Communication data: contents from emails, phone calls, chats, social media
• Usage data: IP address, device data, log files, cookies
• Other data that you voluntarily provide to us

How do we collect your data?

We collect your personal data:

• directly from you when you communicate with us or make bookings;
• automatically when you use our website or our social media channels (e.g. via cookies and similar technologies);
• where applicable from third parties, such as partner agencies, service providers, public sources, or other service providers.

What do we use your data for?

We process your personal data for the following purposes:

• to provide our services, especially planning and carrying out trips;
• to fulfill contracts, including booking, payment processing, organization on site;
• to communicate with you (e.g. advice, support, customer service);
• to improve our products, services, and digital offerings;
• for internal analyses, statistics, and market analyses;
• to ensure security, especially to prevent fraud;
• to safeguard our legitimate interests, provided these do not outweigh your interests;
• to comply with legal obligations;
• for marketing purposes, unless you have objected.

For certain processing activities (e.g. for electronic direct advertising outside of existing customer relationships or the processing of special categories of personal data), we obtain your consent. You can withdraw your consent at any time.

On what legal basis do we process your data?

Depending on the purpose, we base the processing of your personal data on the following legal grounds:

• for the performance of a contract or pre-contractual measures;
• to comply with legal obligations;
• to safeguard our legitimate interests;
• on the basis of your consent (which you can withdraw at any time).

To whom do we pass on your data?

We only pass on your data:

• to our local partners (e.g. travel agencies, hotels, transport providers), insofar as this is necessary for your trip;
• to our service providers (e.g. IT service providers, hosting providers, communication services) who support us as processors;
• to authorities if there is a legal obligation or an official order;
• to legal advisors, insurers, or other professional service providers if required for legal defense or internal processes.

There is no transfer of your data to third parties for advertising purposes without your consent.

International data transfer

In the context of our travel services, it may happen that personal data is transferred to countries outside Switzerland and the European Economic Area, for example to service providers in your travel destination.

If a transfer is made to countries without an adequate level of data protection, we ensure that appropriate safeguards exist (e.g. standard contractual clauses or other legally provided mechanisms), unless an exception under applicable data protection law applies (e.g. if the transfer is necessary for the performance of a contract).

How long do we store your data?

We store your data as long as it is necessary for fulfilling the purposes mentioned, legal retention periods exist, or legitimate interests justify longer storage.

If your data is no longer required for the purposes mentioned, it will be deleted or anonymized.

Data security

We use appropriate technical and organizational security measures to protect your data against loss, unauthorized access, or misuse. These include, among others:

• encryption of data transmission via HTTPS;
• access restrictions to personal data;
• security mechanisms of our hosting provider.

Despite all measures, absolute protection cannot be guaranteed. Please do not transmit sensitive data via email or other unencrypted channels unless absolutely necessary.

Rights of data subjects

You have the following rights regarding your personal data:

• information about whether and which personal data we process about you;
• correction of incorrect or incomplete data;
• deletion of your personal data unless legal retention obligations exist;
• restriction of the processing of your data under certain conditions;
• objection to the processing of your data for reasons arising from your particular situation;
• objection to direct marketing;
• withdrawal of granted consents with effect for the future;
• data portability, where legally provided;
• complaint to a supervisory authority (e.g. to the Federal Data Protection and Information Commissioner in Switzerland).

To exercise these rights or if you have any questions, you can contact us:

Phone: 056 644 80 80
Email:

Changes to this Privacy Policy

We may change this Privacy Policy at any time. The current version published on our website is authoritative. In the event of significant changes, we will inform you via our website or the usual communication channels.

Status: 06.07.2025